1) All page TITLES need to be changed to include more specific keywords or keyword phrases (eg;
2) Meta Tag DESCRIPTIONS need to be added to include some of the specific keywords required for Google search results. This is part of what is shown in Google’s results. Currently you don’t have ANY description meta tag.
3) Homepage copy needs to be added as it doesn’t contain enough of the specific keywords that you should come up as in Google. Keyword density needs some alteration.
4) Currently there is only NO other sites on the internet linking to yours. Your competitors have approx. 400 – 500 backlinks and you would need to develop at least as many backlinks to get to the top of Google. This is the single most important thing in getting your site to the top of Google. This is the main reason for the monthly maintenance. It literally takes hours and hours of connecting with other people willing to add your link to their website.
5) Your site currently doesn’t have a Robots.txt file in place so that Google knows if it should index just one page of your site or all of the pages of your great site.
6) Your site currently doesn’t have an active SITEMAP which is very important, without the sitemap Google doesn’t know anything about the other pages of your website.
7) Your site isn’t currently set-up to use Google Analytics, This is a must if you want to understand where your traffic is coming from and how visitors are seeing your site.
Your site isn’t currently set-up to use Google Webmaster Tools. This is also a must if you want to understand where your traffic is coming from and how visitors are seeing your site.
9) SEO can NOT be done through any kind of software like Hubspot, etc. SEO is a hands on process that takes time to achieve.
If you aren’t doing proper keyword research before you plan and write your blog
post, you are taking a stab in the dark at your post becoming popular. Just writing
on your niche isn’t enough, you need to be spending time researching and
discovering the best keywords to target.
The basic premise of keyword research involves finding keywords that have:
1. A reasonable amount of searches per day/month
2. A reasonably low amount of competition on the internet for that specific
phrase.
3. Are related to your market, and would generate traffic that would perform
well for you.
Whenever someone does a search on Google, Google keeps track of the results.
We can access this incredibly valuable data by heading here:
• Keyword Research
• Actual Page Name
• Title Tags
• Meta Tags
• Header Tags
• Bold, Italics, & Underlining
• Keyword Usage
• Proper Link Structure
SEO stands for “Search Engine Optimization”, and it is essentially the process of
preparing and promoting your website for the search engines. Whenever
someone wants to find something on the internet, they use a search engine. The
search engines have an incredible task, they need to find relevant results for
searches that people perform.
Optimizing your site means that you are spending time getting it ready to it will
hopefully rank in the search engines.
OPTIMIZE YOUR WORDPRESS BLOG
Search engine optimization (SEO) is very important if you ever want to gain
decent rankings in the search engine. Even though the word “SEO” can sound
terribly intimidating, actually applying it to your blog is no where near as hard as
it sounds. All you have to do is invest some initial time into learning the basics,
and soon your blog will be better than 90% of the others out there, simply
because you have SEO.
If you want to see your website on the first page of every search engine, then you will have to do a lot of SEO optimization work. It has been seen that a website gets 70% of its traffic from search engines and hence this particular task is very important in increasing the traffic of a website.
Before starting the work, you must do some keyword research. You must try to find out which keywords are most searched for according to the topic of your website. This selection of keywords is quite important before you proceed with the SEO work.
A good SEO company will always make an initial SEO ranking report. This will help the company to where they stand in SEO ranking and till how much they want to go. That will give a proper idea on the level of optimization effort required.
Though not much, but SEO optimization of meta content can also help to drag up the position of the website in the search engine. Meta tags are included on the head of an HTML document.
On-page SEO optimization refers to the text and the content of your website. If you can regularly update your content and can see that your text are of good quality, then your website is definitely going to move up and you may get a large quantity of traffic from the search engines. There are many things that Google uses to rank pages on their search engine and having a positive on-page SEO is one of them.
In order to have an error free SEO, removal of possible spider stoppers or trouble spots from website is a must. Actually many websites contain many errors which can vary from inclusion of dead links to mistakes in the robots.txt. If the errors are removed, search engines can crawl the websites without any obstruction.
It is very much necessary to have a SEO friendly sitemap on the website. This will not only make sure that all the pages are properly linked and indexed, but also see that the search engine gets an overview of the structure of the website. This can also be useful to the user who is trying to find his way around.
In order to get high ranking on the search engines, one must get on-Page optimization of your internal linking structure. A good SEO knows the importance of link building and that includes internal links and external links. If a new site does this properly, it can get very good traffic very soon after its launch.
Installing web analytics to analyze online traffic is a very important part of SEO optimization job. It shows in which page visitors are coming most and the purchase pattern of the visitors. In order to improve flow of traffic, one can also go for manual link building. Though it is very time consuming, but the process is quite effective.
After analyzing all the options, one can go for re-optimization and adjustments to enhance positions of the website to get more traffic.
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